Reels

During the 2024–25 academic year, the service-learning project “We Translate what we Embroider: On the Road with the Counter Covers” contributed to the artistic and cultural promotion of the Counter Covers Route🔗 in San Esteban de la Sierra, a town in the province of Salamanca.

The students of the Bachelor’s Degree in Audiovisual Communication and Creation have created videos between 30 and 70 seconds long to highlight and promote the cultural and artistic richness of the iconography on the counter covers, emphasizing its importance as part of the region’s intangible heritage.

A tour of this town in Salamanca, set to background music. We explore the iconography of the Serrano embroidery that decorates the town’s electricity meter covers.

The Counter Covers Route: an urban trail through the main streets of San Esteban de la Sierra. Narrated video.

A collaborative project between the Arrayán Network, the ApSTraDUsal service-learning group of the University of Salamanca, and San Esteban de la Sierra City Council. Students from the Bachelor’s Degree programs in Translation and Interpreting, Audiovisual Communication and Creation, Information and Documentation, and Computer Engineering are taking part. Narrated video.

Located less than an hour from Salamanca, San Esteban de la Sierra promotes its cultural heritage through the Counter Covers Route. Our project promotes the popular embroidery of the Sierra de Francia and intergenerational learning. Narrated video.